Google Helpouts, launched late last year, provides a platform for “real-time commerce” by connecting experts with consumers over live video chat. A few online retailers have been quick to jump on the platform to connect one-on-one with customers.
Customers pay per minute or per Helpout session through Google Wallet, but there are also many free sessions available. Helpouts are currently available in the following categories:
- Art & Music
- Computers & Electronics
- Fashion & Beauty
- Fitness & Nutrition
- Home & Garden
ASOS was the first retailer I came across on the Helpouts platform, listed under Fashion & Beauty. The UK-based retailer offers three free Hangouts for consumers to choose from — a general fashion advice Helpout, a styling Helpout targeted to male shoppers, and a Helpout that gives advice on stocking up on the “best jersey separates for a fresh new season.” ASOS describes its Google Helpouts to …